Kerastase Genesis Hair Serum | Strengthening Treatment for Weakened Hair

Kérastase is a leading global luxury professional haircare brand, born in Paris in 1964. The brand has built its reputation on delivering exceptional performance on scalp and hair through exquisite products and personalized, in-salon treatments, all powered by scientific expertise.

Kérastase adopts a care-first philosophy to cater to all hair types and individuals, as well as the world we live in. Their hair care collection, Genesis, treats hair fall due to hair breakage from brushing. This dual action fortifying system is professionally formulated to strengthen hair and reduce hair breakage.

The key ingredients in the Genesis collection are Edelweiss Native Cells and Ginger Root, which work to detangle, moisturize, and increase strength and softness of the hair. The collection also includes the Fusio-Dose, a professional in-salon treatment that offers an instant transformation with infinite possibilities.

To experience the Genesis collection, customers can make an appointment in their Kérastase salon for a personalized hair diagnosis. The collection includes the following products:

Nutri-Fortifiant Shampoo: Gently cleanses the scalp and hair, intensely moisturizes, and easily detangles, while strengthening hair weakened by heat damage and brushing.

Hydra-Fortifiant Shampoo: Gently cleanses the scalp and hair to remove excess buildup, strengthens hair weakened by heat damage and brushing, and nourishes and easily detangles the hair.

Renforcateur Conditioner: Intensely moisturizes and adds body, strengthens hair weakened by heat damage and brushing, and easily detangles and prevents split ends.

Reconstituant Hair Mask: Intensely nourishes and hydrates the hair, strengthens hair weakened by heat damage and brushing, and smooths and easily detangles.

Defense Thermique Hair Serum: Protects against heat styling, delivers up to 24 hours of frizz protection, and strengthens hair weakened from brushing and over-styling.

Fortifiant Hair Serum: Strengthens hair weakened by heat and brushing, hydrates hair and adds shine, and has a lightweight, non-greasy finish.

The Genesis fragrance in the Fortifiant Hair Serum is a bright, invigorating scent of bergamot and a hint of aromatic green, inspired by the energy flowing from modern colognes. For best results, the Fortifiant Hair Serum should be used daily after cleansing and treating the hair, applied to the damp, towel-dried scalp, and then blow-dried or air-dried without rinsing.

The key difference between hair-fall and hair-loss is that hair-loss is defined by more than 100 strands falling from the roots per day due to the hardening of the collagen hair shaft, while hair-fall is defined by more than 100 strands per day falling from the roots due to biological reasons (stress, hormones, diet) or breakage.

product information: